The Update: Preserving Ad Privacy

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>> MIKE: We’ve seen a change in people’s awareness of

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how their data is used—and their expectations.

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And that’s actually really a good thing.

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You know, an interesting data point around this is searches for “online privacy”

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have grown globally more than 50 percent year-over-year.

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>> NEHA: In this episode of The Update, I talk with Mike Schulman,

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the head of Ads Privacy and Safety,

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about how Google is working to improve user privacy

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while preserving the ad-supported internet.

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Mike, can you tell us more about your role leading Ads

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The Update: Fundamentals of marketing leads

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MARY ELLEN: Today every lead counts more than ever,

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because businesses have fewer hours of operation, smaller staffs,

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so it’s critical to find customers that are really right in that window

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and closest to buying a product or service.

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NATALIE: In this episode of the update, I talk with Mary Ellen Coe

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about how to connect with new customers by tapping into intent.

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Can you talk a little bit about the typical customer journey

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that advertisers are thinking about when they’re creating their lead gen strategies?

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MARY ELLEN: Lead gen really

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The Update: Importance of Marketing Partners

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MARLA: What agencies have been able to do

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is leverage thinking across a number of different clients

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and the great thing about agencies I would say this is like

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they just figure it out.

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So whether it was production

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or any sort of solution that needed to be done,

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they just came together.

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TARA: In this episode of The Update

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I speak with Marla Kaplowitz

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about why marketing partners

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are more important than ever

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and what agencies are doing to deliver

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even more value to their clients.

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The Update: Milk Bar Delivery Marketing

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The beauty of digital advertising for us

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specifically through the pandemic

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is in the flexibility

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of when we can pivot.

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On this episode of The Update

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we talked to Christina Tosi from Milk Bar

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on how their digital transformation

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has led to sustainable growth.

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Tell us a little bit about yourself

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and the story behind Milk Bar.

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So I grew up in the Midwest

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and went to college for electrical engineering and applied mathematics.

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And I ended up somehow moving to New York City

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to go

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Carnival Corporation & plc Provides Business Update And Additional Financial Information For The Second Quarter

AIDA logo

AIDA Cruises is 1 of the fastest increasing and commercially most thriving tourism businesses in Germany. The business employs about nine,000 men and women from 40 international locations on shore and on board AIDA ships.

Pay a visit to: www.aida.de

Carnival Cruises Logo

Carnival Cruise Line is the most well-liked cruise model in North The usa and operates 27 ships created to foster exceptionally enjoyable and unforgettable holiday vacation experiences at an outstanding benefit.

Pay a visit to: www.carnival.com

Costa Cruises Logo

Costa Cruises supply the greatest in Italian design and style, hospitality and cuisine aboard the major fleet in Europe giving desire holidays with the

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Carnival Corporation & plc Provides A Business Update And Additional Financial Information For The Second Quarter

MIAMI, July 10, 2020 /PRNewswire/ — Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK) provides a business update and additional financial information for the second quarter ended May 31, 2020.

Business Update

In the face of the global impact of COVID-19, the company paused its guest cruise operations in mid-March. The company expects to resume guest operations, with ongoing collaboration from both government and health authorities, in a phased manner. Specific brands and ships are expected to return to service over time to provide guests with unmatched joyful vacations in a manner consistent with the company’s highest priorities,

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The Update: How to approach mobile experiences

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Figuring out where to meet that user need,

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when they need it, is really important.

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And I think as technology evolves,

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it really will start to fade in the background.

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People won’t think about channels, or touch points,

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or which app or which technology we use.

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They’re just going to want to do what they want to do

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In this episode of The Update,

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we hear from Marvin Chow,

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VP of Consumer Apps Marketing at Google,

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about how brands can put their customers first

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and deliver great mobile

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The Update: Shift to virtual event marketing

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The playbook we’ve all been working off of for the past couple of years just needs to get thrown out.

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Things are really different.

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Needs have changed and as a consequence we need to change as an industry

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and we need to design for what people need right now

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In this episode of The Update,

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Marcelo Alba from Google’s Events and Experiences team

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the pitfalls and opportunities brands face as they take their events online.

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So as your team is figuring all this out,

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What have you learned? What approaches or

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The Update: Digital Advertising Industry

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People around the world have felt the impact of the COVID-19 crisis,

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and over the past few weeks

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we’ve grieved together as the Black community has endured more senseless acts of violence.

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At Google, we stand against racial injustice.

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We believe that equality is a basic human right,

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and that everyone should be heated treated equally, regardless of background or race.

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We’re working to listen to your perspectives, and we’re learning from businesses large and small.

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We’re committed to helping you in your recovery.

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And more than ever, we’re now investing

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